CNET First Look
LG's King of TVs comes at princely priceThe incredibly expensive OLED-powered LG EG9600 series delivers the best picture quality we've ever tested.
[MUSIC] Hi everybody, this is the LG 65EG9600. It's one of a pair of new 2015 OLED TVs on sale so far this year from LG, and it's my new favorite television. At least until the flat one comes out. Not that I can afford one anytime soon. That's because right now the 65 inch 4K OLED costs about $9000 in the U.S. While it's 55 inch counterpart costs about half that. That's the bad news. The good news is that it produces an absolute phenomenal picture. One that looks better than any LCD or plasma TV I've ever tested. The secret is that unlike those TV technologies OLED can produce a perfectly dark shade of black. It can also get really bright and that combination produces eye popping contrast. Most important ingredient in picture quality. It also helps colors, which are very accurate anyway, look even richer and more saturated. Another advantage of OLED is that unlike LCD, it maintains excellent fidelity from any angle. I did notice some minor uniformity and video processing issues, and the purist in me wishes that the screen was flat instead of curved, but none of that spoils the amazing picture. By now you probably noticed this TV is curved, a design choice I consider largely a gimmick. The curve does look impressive in person and OLED is also really thin. The top part of this TV measures just a quarter inch thick. The bottom is thicker to house the inputs and electronics but its still really stylish. New for this year the backside is white for some reason. Plenty of features are on board, including a motion remote that works a lot like Nintendo's Wiimote controller. It also has the latest version of the LG's webOS Smart TV system, which is much faster than last year and relatively easy to use. It allows you to stream Netflix, Amazon and YouTube videos in 4k. And of course, what you're really paying for here is the OLED picture quality, which is once again, the best we've ever tested. For this price, it better be. This has been a quick look at the LG EG9600 series. I'm David Katzmaier for CNET. [MUSIC]