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What's up? Brian Tong here and welcome to the Apple Byte. It's all the good and bad inside the
world of Apple, so let's get to the show.
Now looks like Apple's iBook store for the iPad will be matching Amazon's 9.99 price point for most
of its best sellers. According to App Advice, they had a chance to take a sneak peek and found that 27
of the 32 books featured in the New York Times best sellers list were priced at 9.99.
Apple is believed to be offering the same pricing model for publishers that they use for their App
Store by taking a 30% cut, and many thought that would push the price of eBooks into the 12.99 and
14.99 price range to help out publishers. Now at the moment, it doesn't look that way and having
pricing that is in line with the Amazon Kendall store only helps the iPad. Plus, the recent
announcement the Kendall Reader App will be available for the iPad and the inclusion of other eBook
Reader Apps like Stanza, Barnes and Noble and ScrollMotion; this could be the most open eReader on
the market. Apple and the word open typically don't go together unless it's used in a sentence like:
Apple will make you open your wallet, but this is good news all around for eBook fans.
Now according to Financial Times, Random House, the world's largest book publisher, has yet to
sign onto the iBook Store because of fears that Apple's pricing model will erode publisher profits. Its
five big rivals are on board, but this would be a bit of a blow if a deal isn't signed before the iPad
launches. A deal still could be made, but Random House is still thinking it over.
Now shifting gears to gaming. Apple now owns 19% of affordable gaming business. Flore analytics
data show that over the last year App Store games have grown from 5% to 19% of the entire portable
Apple's growth cut Nintendo's market share by revenue by 5% and essentially chopped Sony's in
half, which is even more impressive when most App store games range from a dollar to as high as ten
bucks and then you have PSP and Nintendo games that are thirty to forty bucks.
Sony's John Kohler said that in January that the iPad will drive more users towards purchasing a
PSP, but look at the software revenues, Apple just cuts you in half and the iPad isn't even here yet.
Nintendo recently announced their next Gen handheld which they're calling the Nintendo 3DS at
the moment. They're tounting it as the first 3D handheld gaming device. We don't know what it will
look like, it will require no 3D glasses, and I won't be buying it.
All right let's check out a quick tip that you guys can thank me for later.
Brian Tong here with CNET.com and we are all doing so many things with our computers with multiple
windows everywhere. Wouldn't it be nice if we could just keep a specific window like our chat or
Hulu on top, no matter what? Well, that's why I'm here, and we'll show you free solutions for both
your MAC and PC.
Now for the MAC, check out this utility from Infinite Labs called Afloat. Once it's installed you will
see new window management options available to you with this cloud icon. I'm in iChat right now and
I am constantly getting IM's while I'm working, but I hate switching between Apps to get to them. Go
to Window in the menu bar and select Keep Afloat. Now no matter what App I'm working in, it stays
on top. And for all you hotkey kings, press control-command and A to use this feature. You can also
make the windows translucent and then turn opaque when you are using it, so that a pretty cool
For my PC peeps, check out the DeskPins utilities from Elias Fontinis. Once installed, you can
access it by clicking its icon on the notifications area of your task bar. You will see a little thumbtack
and if I want to make sure I can see this entire episode from Hulu without anything getting in the
way, I'll click on it to pin it, and it stays on top of any other App I'm using. And if you want to be a
hotkey freak, control and F11 brings up the pin and control and F12 remove it. So there's your how to
tip for keeping the windows you want on top of everything else, use it wisely.
Oh yeah. You're welcome.
Now here's some quick vice, Opera has submitted their opera browser for the iPhone and is this
thing really going to get accepted. It's hands down faster than Safari because of how it compresses
data. It handles tab browsing better than Safari and you can search for terms within a page. The
countdown begins; let's just hope that it's not on the same timetable as the Google Voice App.
Now Adobe has announced that the latest version of its trade of [Inaudible] CS5 will drop on April
12th. The best part about this is that the flash-based App will be able to be exported into the IPA
format, that's iPhone OS compatible and if you've seen the wired magazine demo, then you know
why I'm juiced about this.
And is Steve Jobs leaking information out on his own terms? SJ has have been pretty active with his
email responses to customers lately. He is known to do this and the unofficial weblog reported a
customer asked SJ if the iPhone will ever have a universal mailbox like mail on his Mac. Jobs
Now a MAC rumors reader wrote, "I recognize the need for secrecy, but I'm really losing heart in
the lack of vision for the MacBook Pro and Mac Pros." And then he said he was basically really sad
that he had to write the email. Jobs' response simply said, "Not to worry." So does that mean that
MacBook Pro's are coming soon, or could he just be offering life advice?
I'm still waiting on Jobs to respond to my email.
Do you put your pants on one leg at a time, or just hop into them like a cute little bunny rabbit.
Ahhh... Dude...get some help, you are sick, sick, sick.
All right that is going to do it for this week's show. Next week the iPad launches so send me your
emails to firstname.lastname@example.org.
I'm Brian Tong, and thanks for watching and come back next time for another byte of the apple.
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