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Apple iPhone XS review: A notch above the iPhone X

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The Good The iPhone XS has a markedly improved dual camera, delivering better photos than the iPhone X in both dark and high-contrast environments. It has a faster processor, faster face ID, adds dual SIM support and it’s now available in gold and 512GB versions.

The Bad Its battery life is the shortest of the three new iPhones and only incrementally better than last year's. Despite its still-rich price tag, key extras such as increased storage, USB-C fast chargers and headphone dongles will have you spending even more.

The Bottom Line The iPhone XS adds some impressive camera improvements to the already-great iPhone X. But you should seriously wait and see what the lower-priced XR coming in October is like.

Visit manufacturer site for details.

8.9 Overall
  • Design 9
  • Features 9
  • Performance 10
  • Camera 9

Review Sections

Our full review of the iPhone XR is here. How does it compare to the iPhone XS and Pixel 3? We answer that and much more in our exhaustive review. 

Apple's latest iPhones are now available. Or, at least two of them are. The iPhone XS and iPhone XS Max are here, but we're still waiting on the iPhone XR, a lower-priced version coming later in October. That's right: Apple's split the iPhone X lineup this year into three offerings. Which do you get? Hard to say, since the XR isn't here yet. But, know that the XS is an overall improvement on the already-great X... just in mostly subtle ways.

Unlike "S" iPhones of years past, the XS doesn't have one new, impressive feature. Except for dual SIM support, there isn't anything fancy or unusual like Touch ID or 3D Touch. Instead, it spreads out the improvements, the most notable being its overall better cameras and a new A12 Bionic chip, another step up in speed that could offer a major difference in AI, AR and graphics. A great phone has gotten better.

I remember how it felt to try that 2017 iPhone X for the first time. Exciting. Sometimes frustrating. I spent a lot of time testing Face ID, figuring out gestures. But ditching the home button and moving to a face-based login ended up working -- and allowed the iPhone to go nearly all-screen, at last.

That was Apple's gamble for its 10th-anniversary iPhone, and it paid off. The radically redesigned handset was priced at $1,000 -- unprecedented for a mainstream phone -- and it's been the best-selling phone in the company's line since.

These new XS models still come at laptop-level prices: the 5.8-inch iPhone XS and the 6.5-inch iPhone XS Max start at $999 and $1,099, respectively. (Apple wants you to pronounce it like "tennis." Most people will pronounce it like "excess.")


Bigger, big.

Sarah Tew/CNET

Unlike previous years where the Plus-sized iPhone had extra camera advantages or more RAM, the XS Max and XS are spec-identical. You're only choosing between "large" and "extra large," and the bit of battery and extra screen/pixel real estate that comes with it.

iPhone XS prices

iPhone XS (64GB) iPhone XS (256GB) iPhone XS (512GB)
US $999 $1,149 $1,349
UK £999 £1,149 £1,349
Australia AU$1,629 AU$1,879 AU$2,199

Both the iPhone XS and XS Max are great phones, fantastic refinements and incredibly promising hubs for your super-connected universe. As you'd expect, they're the best iPhones at the moment. But here's the twist: That third new iPhone, the iPhone XR, may be the best pick for anyone upgrading from any iPhone other than the 2017 iPhone X. 

It has many of the same features as the XS, but with a larger yet lower-resolution 6.1-inch LCD screen compared to the XS, and -- according to Apple -- better battery life. And it's $250 cheaper to start -- only $50 more than the iPhone 8's starting price this time last year. 

Unfortunately, we can't review the iPhone XR for a few more weeks -- it won't be released until Oct. 26 -- and that's why we think you should wait before getting any new iPhone. In the meantime, here's my initial experience with the XS and XS Max. (Note: These ratings are tentative until we complete additional battery, photo and performance testing.)

Related stories: 

Originally published Sept. 18. Last updated Sept. 25 with first drop test results and photo comparisons versus the iPhone X.


Photos have indeed taken a step up.

Sarah Tew/CNET

The best things about the iPhone XS

Smart HDR is a great camera upgrade

If you compare camera specs for the 2017 iPhone X and the new iPhone XS, you'd think almost nothing's changed: Same dual cameras, same aperture settings, same megapixel ratings, same 2x optical zoom. But Apple's done plenty of work under the hood. The XS has a totally new image sensor that really does noticeably improve the quality of photos.  

The better sensor and the new image processor on the A12 Bionic chip combine to enable what Apple calls "Smart HDR." In practice, that means my photos look better in low light and extreme contrast situations, making for better pictures whether shot on a nighttime street, in a dark bar or in bright sunlight.

I love this photo I took of a fly.

Scott Stein/CNET

Bright lights in my living room show more detail now, and don't turn into blown-up bright spots like they used to. I see more detail around windows and street lights. I'm also finding less blur and noise in most shots. Sometimes, it almost seems like too much light. The color and brightness of some shots is surprising. I'm much happier with my photos now.

The larger sensor allows more light in, according to Apple, and I can tell. Focus is faster, too. These elements do a lot to transform the picture quality this year, and serious photographers will be interested.

CNET did an in-depth photo comparison between the iPhone XS and iPhone X, and TL;DR: the photos are better, but not always dramatically so. For some shots, the difference matters a lot, with clear gains in detail and much less overexposure. But for others, the advantages can be subtle. And, in some cases, we find the iPhone XS' photo colors can end up looking a little less saturated, leading to some slightly less vibrant-looking pictures. But, no doubt about it, the iPhone XS takes improved photos, and it's noticeable.

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