Gotta love those tags

Reminiscent of the old CueCat, Microsoft Tag technology uses a two-dimensional bar code to link a print publication to online content. Tag, though, uses a cell phone's camera, rather than requiring a separate gadget.

The splotches in the Microsoft Tag bar codes can themselves be customized, such as this one made of hearts for a wedding magazine.

More: Microsoft tries to reinvent the bar code

Photo by: Ina Fried/CNET

Tags everywhere

Some examples of Microsoft Tags in action, shown here on a magazine, software box and response card.

More: Microsoft tries to reinvent the bar code

Photo by: Ina Fried/CNET

Aim here

Microsoft Tags require users to install a small bit of software on their phone and then use that program, along with their cell phones, to get links to online information.

More: Microsoft tries to reinvent the bar code

Photo by: Ina Fried/CNET

Halo gets a tag

Microsoft included a tag on the box for Halo Wars, seen here.

More: Microsoft tries to reinvent the bar code

Photo by: Ina Fried/CNET
Hot Galleries

CNET ON CARS

Want to see the future of car technology?

Brian Cooley found it for you at CES 2017 in Las Vegas and the North American International Auto Show in Detroit.

Hot Products