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Proving a point: Sony's NEX camera adaptability

Sony's 2011 NEX lens plans

Sony's 2012 NEX lens plans

Turo Katsumoto, head of Sony's Alpha camera business

500mm supertele mode

Sony 500mm supertelephoto controls

Translucent-lens prototype

Sony's flash prototype

NEX E-mount roadmap

NEX camera lens converters prototypes

Sony NEX flash prototype

Sony's NEX Frankenstein camera

Leitz on NEX

COLOGNE, Germany--At the Photokina show here, Sony made the case that its new NEX cameras should be taken seriously. Although only three lenses are available for the NEX family's E mount, adapters let people attach all manner of lenses to the compact cameras, including this bellows option.
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Sony's compact, higher-end NEX cameras use the proprietary E mount to attach lenses, and only three are available for the new camera family today. To expand the line, Sony plans to release four more in 2011: a wide-angle, fixed focal length design with Carl Zeiss optics; a telephoto zoom; a macro lens; and a portrait lens.
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This trio of prototype NEX camera lenses, due to arrive in functioning form in 2012, consist of a high-performance standard zoom, a wide-angle zoom, and a mid-range telephoto.
Caption by / Photo by Stephen Shankland/CNET
Turo Katsumoto, head of Sony's Alpha business, at a press conference at the Photokina show in Germany.
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Sony has been showing off supertelephoto lenses for years now to highlight its SLR ambitions, but this 500mm F4 model appears to be getting closer to reality. At left is a skeletal version; toward the right the painted equivalent. Sony's SLRs use the A mount inherited from the Konica Minolta line the company bought. A new line, Sony's translucent-mirror models that lack an SLR's flip-up mirror and optical viewfinder, also use the A mount.
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A closer view of the controls on Sony's 500mm supertelephoto lens prototype.
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This prototype at Photokina shows a planned new advanced model in Sony's translucent-mirror line that today includes the a33 and a55. The new model should arrive within a year.
Caption by / Photo by Stephen Shankland/CNET
Sony also is working on a new flash. A prototype of the swiveling design was on display at Photokina. Also on the accessory list is a new vertical grip for translucent-mirror camera models.
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Sony committed to new E-mount lenses for its NEX line of cameras.
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These add-on converter prototypes show Sony's plans for endowing lenses with a wide-angle and fisheye look.
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To flesh out the NEX range, Sony plans a flash tailored for the compact cameras.
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Novoflex's adapter let older Olympus and Canon lenses be grafted onto Sony's NEX cameras. A more realistic combination likely would be Sony's own A-mount lenses from its SLRs. With a firmware update scheduled for October, NEX cameras will be able to take advantage of A-mount lenses with autofocus support.
Caption by / Photo by Stephen Shankland/CNET
Old and new: a Leitz lens shown attached to an NEX camera with an adapter.
Caption by / Photo by Stephen Shankland/CNET
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