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To promote the 3D version of "The Phantom Menace," German ad agency Serviceplan Campaign turned heads and arms with this mammoth instrument created from more than 20,000 Lego bricks.
The organ was designed by Serviceplan Campaign managing directors Matthias Harbeck and Stefan Schutte, with Andreas Balog, Oliver Palmer, Alexander Rehm, and Nicolas Becker. It was assembled by pro Lego builders Rene Hoffmeister and Axel Al-Rubaie.
Levers strike the keys on a keyboard as the barrel rotates, triggering the "Star Wars" theme.
The organ features Lego figures, as well as four settings from the series.
The enormous barrel organ is part of a series called "Builders of Sound."
It's no surprise that Lego versions of Darth Vader and Yoda feature prominently on the organ.
Detailed scenes made the Lego organ a hit with fans.