Apple's annual developer conference kicked off with announcements on new features for its four platforms, WatchOS, iOS, TVOS, and macOS. However, like every year, hopeful optimists can't help but be disappointed by the omissions on Apple's laundry list of upcoming products.
Here are a few features we wanted to see at WWDC 2016 and didn't get:
iMessage for Android
We get it, Apple. You want everyone to own an iPhone, but that's just not going to happen. So why not share the iMessage goodness with everyone? Popular messaging apps like WhatsApp, Facebook Messenger and Snapchat all work on both iOS and Android. Apple isn't doing itself any favors by hogging iMessage to iOS.
Apple Pay peer-to-peer payments
These days you can use Venmo, Square Cash or even Facebook to send money, so why not Apple Pay? Apple announced that you will be able to pay for things online using Apple Pay, so peer-to-peer payments for paying your friends back for the pizza you shared last night shouldn't be too far off.
It's been two years since Apple released HomeKit and it has progressed slower than its competition. Apple has a lot of work to do to make it compatible with third-party connected home products. HomeKit needs to offer users sufficient choice in order to stay competitive, meaning some indication that it's bringing on new device partners, or helping to streamline the way in which its partners bring their products to market.
Multi-user support for iOS
Multi-user support for iOS has been on the wishlist for a few years now. Anyone who regularly hands their iPhone or iPad (notably MIA from the WWDC 2016 keynote) to their kids to play with knows how handy a multi-user log-in can be. Multi-user support is already available for iPads in the Classroom app, and it's about time everyone else gets it, too.
No iTunes revamp
Apple Music for iOS got a total revamp, however iTunes (which, let's be honest, needs it the most) didn't. Apple seems to have put iTunes on the backburner to focus on its booming streaming music service. I can't blame it, iTunes sucks. But that's all the more reason to show the aging software some TLC -- or finally bid it goodbye.
reading•What we didn't get at WWDC 2016
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