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Culture

Short Take: Nielsen ratings to include TiVo

Nielsen Media Research and TiVo said today they will work together to make sure Nielsen's television monitoring software can include what's being watched on a personal video recorder using TiVo's service. The two companies announced last month that they were setting up a separate, 1,500-house research panel of TiVo-equipped homes.

Nielsen Media Research and TiVo said today they will work together to make sure Nielsen's television monitoring software can include what's being watched on a personal video recorder using TiVo's service. The two companies announced last month that they were setting up a separate, 1,500-house research panel of TiVo-equipped homes.