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Short Take: MSN.com reports 25 percent audience growth

Microsoft portal MSN.com announced that its audience growth has exceeded that of America Online and Yahoo, citing figures from Media Metrix. MSN.com reported 25 percent growth since it relaunched earlier this year. According to Microsoft, the growth in MSN.com's traffic resulted from the company's decision to attach the MSN brand to all of its Web properties, and to promote the service as a complete network.

Microsoft portal MSN.com announced that its audience growth has exceeded that of America Online and Yahoo, citing figures from Media Metrix. MSN.com reported 25 percent growth since it relaunched earlier this year. According to Microsoft, the growth in MSN.com's traffic resulted from the company's decision to attach the MSN brand to all of its Web properties, and to promote the service as a complete network.