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Short Take: Dell expands CEO office

Dell Computer has expanded the office of the CEO to include three people, promoting Kevin B. Rollins to vice chairman. Michael Dell and Morton Topfer are the other members of the office of the CEO. Dell will continue to focus on overall company strategy and technology direction; Topfer will oversee operations and the Europe and Asia-Pacific regions; and Rollins will focus on worldwide sales, marketing, and service, while overseeing the Americas and Japan.

Dell Computer has expanded the office of the CEO to include three people, promoting Kevin B. Rollins to vice chairman. Michael Dell and Morton Topfer are the other members of the office of the CEO. Dell will continue to focus on overall company strategy and technology direction; Topfer will oversee operations and the Europe and Asia-Pacific regions; and Rollins will focus on worldwide sales, marketing, and service, while overseeing the Americas and Japan.