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PointCast pushes market

PointCast is expected to make a round of announcements next week, including partnerships and products for the corporate and consumer market.

PointCast is expected to make a round of announcements next week, including partnerships and products for the corporate and consumer market.

The beta version of its popular PointCast Network for the Macintosh is also slated to be available this month.

The PointCast Network, featuring news from CNN, the Los Angeles Times, and the New York Times, was launched in February and sits on more than 1 million desktops. The service also offers stock quotes, sports scores, weather reports, and corporate profiles.

PointCast has pioneered a method of "pushing" or automatically distributing information to desktops that is catching on with well-known Web publishers.

Big Net players such as Netscape Communications and Microsoft have said they intend to add features in their browsers, allowing users to automatically receive sports and news updates without having to venture out to Web sites.

But even as Microsoft and Netscape prepare to compete against PointCast, the company continues to develop new client and server software that allows the broadcasting of information to users. Last month, PointCast unveiled its new server software that delivers company news and information directly to employee desktops over company intranets.