AUSTIN, Texas -- When not napping, Saint Bernard puppy Swisstars Quicksilver is bent on rescue missions. No he's not saving people with hypothermia in the Swiss Alps; instead, he's making sure people aren't left with dead phone batteries.
Saint Bernard puppy power charging is just one of many ways people can refuel their phones at the South by Southwest festival in Austin, Texas. The event kicked off on Friday, gathering together technorati, filmmakers and musicians. Throngs of people attended festival to attend panel talks, mentor sessions and keynote speeches. With all of the running around, it was inevitable that some people would end up with dead phone batteries.
Accessory maker Mophie was just one of many companies to try some innovative approaches to solve festival-goers' battery issues. Mophie was the one to think of sending out the Saint Bernard rescue missions. The way it works is that people can tweet Mophie a screenshot of their dying battery and the company will send a dog to the rescue. Each Saint Bernard is equipped with a neck barrel collar that serves as a micro charging station.
Besides Mophie, Sierra Club, Capital One bank, McDonald's, Aloft hotels, Yahoo and many others came up with different ways to give people's phones some juice. Sierra Club set up a solar charging station that looks like gas pumps and Yahoo hid unsightly chargers in planters filled with fake grass. Aloft hotels rolled out a bus that served as a charging center by day, and was a booze-filled party vehicle by night.
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