Web-based chat company Meebo has partnered with Universal Music Group to bring ad-supported music videos to the service.
As a kickoff, Universal artists Kanye West, Ludacris, and the Killers will be featured on the Meebo home page. In return, Meebo chat rooms will be embedded on Universal artists' sites.
I'm still not quite sure why a chat start-up needs Kanye videos when Mr. West and his many pairs of sunglasses are already plastered all over the rest of the Internet, but I'll let that rest for now.
In the past year, Meebo has, partnered with media brands such as Hearst to power , and for social sites.
Universal is also reportedfor its music video content. There's no word if that's still on the books, now that .