Intertainer, a Net-based video-on-demand provider, said Wednesday that it received roughly $9.4 million from Italian multimedia company Freedomland and that the two companies will launch a European service. The joint venture, called Intertainer Europe, will deliver video-on-demand over Internet Protocol (IP) networks for European broadband customers.
Freedomland, which invested close to $14 million for a 51 percent stake in the venture, will run the operations out of its Italian headquarters. The site, based on technology from Intertainer, will offer content from the United States and Europe. The service will be distributed in more than 40 countries, including Austria, Germany and the United Kingdom. Movies will be streamed using Windows Media technology from Microsoft, which also has an investment in Culver City, Calif.-based Intertainer.