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Image: Pepsi tests the Web

Pepsi's Oneify.com site includes a Webisode and introduces a series of characters that represent different target groups.

    Pepsi's new cast of characters

    Pepsi's Oneify.com site includes a Webisode and introduces a series of characters that represent different target groups. Each character comes with wallpaper, an IM icon and a trading card.

    Credit: Pepsi Oneify.com

    Pepsi promo site

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