Technically Incorrect offers a slightly twisted take on the tech that's taken over our lives.
For every Caitlyn Jenner who goes through her life experiences in front of a lens and millions of people, there are hundreds and thousands of ordinary people just trying to be themselves.
As part of its celebration of LGBT Pride Month, Google has released an ad telling the story of one man who presented his transition from female to male on YouTube.
Made by the company's business division, the ad tells the story of Jacob Wanderling.
As he went through his change, where could he feel safe? Where could he find the support as he went through a process that not everyone would accept?
In his case, he wanted to build up his body, as he became a man. But where could he go? The ad presents Hailee Bland Walsh, owner of the City Gym in Kansas City, Missouri.
Her gym accommodates a whole group of men born in female bodies. They train together, because they feel safe in her gym. Walsh says that her gym wasn't created to be some sort of haven for any particular group.
However, she feels proud that these men can build not only their bodies but their self-confidence to go out into the world and be themselves.
How many of us go through lives wanting to be ourselves, but failing for one reason or another? This ad offers one example of how a business' decision to include helped those who might otherwise have had nowhere to go.