Musk started the jabbing by tweeting out what MarketWatch.com said appeared to be an edited screenshot of one of that site's stories, with the headline, "Elon Musk buys Fortnite and deletes it," and a supposed Musk quote reading, "I had to save these kids from eternal virginity."
Cracked Musk in his tweet, "Had to (be) done ur welcome."
But Fortnite's official Twitter account found a way to hit back at the billionaire businessman, grabbing a story saying it would take SpaceX a decade to build a base on Mars.
"A whole decade, @elonmusk? Just build, LOL!" the accompanying tweet read.
Musk had a response to that, too, pointing out that the real world takes more time than the world of Fortnite. "Reality is hard," he wrote.
One Fortnite player wrote to Musk, "Excuse me Mr.Musk but I think it's important to me that I actually lost my virginity after playing Fortnite. just sayin."
To which Musk responded, "Online doesn't count."
The battle of the two titan Twitter accounts drew some bemused reactions from those observing the snark. "Please don't try and be Wendy's," said one Twitter user, referring to the fast-food chain's irreverent Twitter account.
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