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Accept prices IPO at $24 Inc. (Nasdaq: RCOM), a registrar of Internet domain names, priced its shares at $24 for trading Friday. The company had planned to sell 5 million shares of common stock with an increased price range of $19-$21 in its initial public offering.

"Domain names are a promising area," said David Menlow of "But this deal may not give people a bang for their buck," he cautioned. Staples (Nasdaq: SPLS) has a stake in the company, as well as a joint marketing agreement.

Although the company's revenue has grown dramatically, so has its net loss. lost $8.7 million on revenue of $9.6 million for 1999, compared to a net loss of $1.2 million on revenue of $1.3 million in 1998.

After the offering there will be about 30.7 million shares outstanding in the company.

The company, which competes with Network Solutions (Nasdaq: NSOL), entered the domain name registration industry in 1998, but only since June 1999 has competed directly with Network Solutions for registrations in the .com, .net and .org domains. has a lot of catching up to do. In Network Solutions' most recent quarter, the company reported a profit of $9 million, or 25 cents a share, on sales of $75.9 million. Networks Solutions has leveraged its initial government-mandated monopoly into other businesses. The company has $850 million in cash.