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Microsoft taps IBM veteran to head Windows marketing

As expected, IBM veteran Cliff Reeves has joined Microsoft as vice president of marketing for Windows .Net Server Marketing. Reeves, who worked for IBM and Lotus for 30 years, had retired from Lotus in January. He will lead marketing efforts for Windows 2000 Server, Systems Management Server, Terminal Services and the forthcoming Microsoft Operations Manager. Reeves replaced Jim Ewel, the former vice president of Windows marketing, who left the company in January.

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Mary Jo Foley
Mary Jo Foley has covered the tech industry for 30 years for a variety of publications, including ZDNet, eWeek and Baseline. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008). She also is the cohost of the "Windows Weekly" podcast on the TWiT network.
Mary Jo Foley
As expected, IBM veteran Cliff Reeves has joined Microsoft as vice president of marketing for Windows .Net Server Marketing. Reeves, who worked for IBM and Lotus for 30 years, had retired from Lotus in January.

He will lead marketing efforts for Windows 2000 Server, Systems Management Server, Terminal Services and the forthcoming Microsoft Operations Manager. Reeves replaced Jim Ewel, the former vice president of Windows marketing, who left the company in January.