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Dell names marketing head

Dell Computer announced that Mike George has been appointed chief marketing officer. Formerly the executive assistant to founder and CEO Michael Dell, George will be responsible for, among other things, consistently integrating Dell's brand across its product lines. George took over the position in May, but the promotion was only revealed this week. Dell often declines to announce organizational changes.

Dell Computer announced that Mike George has been appointed chief marketing officer. Formerly the executive assistant to founder and CEO Michael Dell, George will be responsible for, among other things, consistently integrating Dell's brand across its product lines. George took over the position in May, but the promotion was only revealed this week. Dell often declines to announce organizational changes.