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Apple iBooks gets continuous scrolling, 400M downloads

The company announced the stat at its event today.

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Roger Cheng (he/him/his) was the executive editor in charge of CNET News, managing everything from daily breaking news to in-depth investigative packages. Prior to this, he was on the telecommunications beat and wrote for Dow Jones Newswires and The Wall Street Journal for nearly a decade and got his start writing and laying out pages at a local paper in Southern California. He's a devoted Trojan alum and thinks sleep is the perfect -- if unattainable -- hobby for a parent.
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Apple CEO Tim Cook said 400 million books have been downloaded through its iBookStore.

The iBook program also got several new features, including continuous scrolling, which eliminates pages and the need to swipe to advance.

iBook also integrates with iCloud, allowing readers to stop on one device and pick up on another device. Readers can also share a passage via e-mail or Twitter.

Cook also talked up the iPad's use in the education world. Apple will make available iBooks Author, which allows publishers to do things like create a portrait-only template for books, add embedded fonts, and insert rendered mathematical expressions. Also included are multi-touch widgets for further interactive capabilities.