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Yahoo, Excite team with offline retailers

Ever searching for new ways to penetrate the mass market, online giants such as Yahoo, Excite and America Online have found a gold mine through which to reach untapped users: the offline world.

CNET News staff
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CNET News staff
 
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Ever searching for new ways to penetrate the mass market, online giants such as Yahoo, Excite and America Online have found a gold mine through which to reach untapped users: the offline world.

 
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