Ever searching for new ways to penetrate the mass market, online giants such as Yahoo, Excite and America Online have found a gold mine through which to reach untapped users: the offline world.
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Yahoo, Kmart to offer free ISP
The Web giant and retailer are expected to announce a partnership to provide a co-branded free Internet access service, sources familiar with the deal say.
Excite@Home to play with Sega Dreamcast
The two companies announce a partnership that blends the portal company's Web content with Sega's interactive gaming site.
Wal-Mart climbs to record high on possible AOL deal
The retailer's shares hit an all-time high on expectations of an alliance with the Internet service provider and strong holiday sales.