The Tribune Company has inked an agreement for Zip2 to create a city guide for the Tribune newspaper affiliate the Orlando Sentinel. Zip2 will build up the Sentinel site with entertainment, shopping guides, personalization, and self-publishing tools for local businesses. Financial terms were not disclosed, but Zip2 said the two companies will share advertising revenues.
Short Take: Zip2 to create Orlando city guide
The Tribune Company has inked an agreement for Zip2 to create a city guide for the Tribune newspaper affiliate the Orlando Sentinel. Zip2 will build up the Sentinel site with entertainment, shopping guides, personalization, and self-publishing tools for local businesses. Financial terms were not disclosed, but Zip2 said the two companies will share advertising revenues.