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Short Take: USA Today, GIST team for TV listings

Net TV listings firm GIST Communications and USA Today have created a cobranded TV listings page for the newspaper's Web site. Users can create personalized listings based on their zip code and interests, the companies said. The listings are available in the paper's Life section, and also are integrated into other sections, so a user can see sports TV listings from the sports section, for example.

Net TV listings firm GIST Communications and USA Today have created a cobranded TV listings page for the newspaper's Web site. Users can create personalized listings based on their zip code and interests, the companies said. The listings are available in the paper's Life section, and also are integrated into other sections, so a user can see sports TV listings from the sports section, for example.