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Pinterest lets select 'top-level' domains verify their accounts

Joining other social networks, like Facebook and Twitter, the virtual pinning site rolls out a new feature that certifies user accounts.

Top-level domains, such as happymundane.com, can now be verified on Pinterest. The red checkmark next to the domain name shows up on verified accounts. Screenshot by Dara Kerr/CNET

Pinterest is now letting users announce to the world they're legit. The social network announced today that it is launching a new feature for users to "verify" that they own the Web site posted on their Pinterest profile.

The pinning site is joining the ranks of other social networks, like Facebook and Twitter, in letting select users show they are professionals in the field they're pinning. For now, the verified status is only for "top-level" domains, which means Web sites like www.pinterest.com rather than www.pinterest.com/darakerr.

When users visit verified accounts on Pinterest, they'll see a red checkmark next to the user's Web site on their profile. The red checkmark will also show up in the pinning site's domain search results. Pinterest is rolling out this feature throughout this week.

Along with adding verified accounts, Pinterest also rolled out another feature last week that lets users block, flag, and report other users. By adding this feature, it makes it easier for the company to curtail the pinning of banned items like pornography, hateful symbols, and violent images.

Pinterest has been on a roll this week after cracking the top 50 most-visited Web sites list for the first time ever. During the month of September, Pinterest had a total of 25.3 million visitors in the U.S. and ranked 50th on the list.