HBO Max is the premium network's subscription streaming service that bundles together all the movies and shows on regular HBO with an extra streaming-only library of more shows, movies and originals.
Euphoria and just after the premiere of The Gilded Age, a new period series from the creator of Downton Abbey. Coincidentally, the discount also overlapped with Netflix's news that it would . That makes Netflix's most popular plan, the standard plan, pricier than HBO Max (even without the discount).a while ago, but early Wednesday it was still offering a 20% discount for a year of the service, even though the offer was expected to end Tuesday. The deal comes as HBO Max is debuting new episodes of its popular show
What are the details of the HBO Max discount?
Early Wednesday, HBO Max was still offering new and returning subscribers a deal to get 20% off their bill every month for a year, both for the service's pricier ad-free plan or its cheaper tier that includes advertising. The promo was supposed to end Tuesday, but on HBO Max's website on Wednesday morning, it was still available with "last chance" language promoting it.
With the promo, ad-free HBO Max will cost $12 a month and the ad-supported service will be $8 a month, both for 12 months. Once that yearlong period elapses, your account will auto-renew at the normal rate for your tier. You can cancel the subscription anytime.
To get the deal, you can sign up directly at hbomax.com. Originally, the deal was also available through Amazon, Apple, Google Play or Roku too, but CNET couldn't immediately confirm the offer was still live on those platforms.
How much does HBO Max cost normally?
HBO Max is $15 a month without advertising or $10 a month supported by ads.
AT&T, the parent company of both HBO Max and Warner Bros., is also offering a complicated matrix of promos for HBO Max for its own customers. Some AT&T customers get Max at no extra cost, while others qualify for a one-month, three-month or one-year free trial. Your best shot at figuring out whether you qualify is to check your account or the my AT&T app, but CNET also lists AT&T's qualification terms for its.
Compared with rival streaming services, HBO Max's ad-free $15-a-month pricing may feel steep. Disney Plus is $8 a month, and Netflix's most popular plan, which is $15.50.is $5, and Apple offers extended free trials for anyone who's bought a new Apple gadget. But HBO Max's price is just less than
When are episodes of Euphoria released? What about The Gilded Age?
Euphoria episodes become available to watch on regular HBO and on HBO Max at the same time, at 6 p.m. PT/9 p.m. ET every Sunday. The finale of the eight-episode season will be Feb. 27.
The Gilded Age is HBO's new series from Julian Fellowes, who created Downton Abbey. The show -- another period drama, this time set in 1880s New York City -- is available to stream on Mondays starting at 6 p.m. PT/9 p.m. ET.
What happened to HBO Max's free trial?
HBO Max eliminated itsin December 2020, not long before it released Wonder Woman 1984 to stream on the service the same day it hit theaters. But HBO Max is available for most regular HBO subscribers at no added cost, and it does occasionally offer promotions and bundling deals. (See sections below for more details.)
What happened to same-day movies on HBO Max?
All those movies have finished their initial same-day streaming runs. But they return to HBO Max relatively quickly, usually about five months after their original premieres in theaters and on Max. Several movies have already come, gone and returned.
But 2021 was planned to be the only year for this phenomenon of same-day streaming on Max. Warner Bros. has said that 10 movies produced by the studio will go directly to HBO Max in 2022, but its big franchise movies will get 45 days in theaters exclusively without any streaming option during that time.
How do I get HBO Max 'free' if I already have regular HBO?
Most people who already have an existing subscription to HBO are able to unlock HBO Max at no extra cost,. About 33,000 regular HBO subscribers in the US still aren't eligible for an HBO Max upgrade; it all depends on which company provides your regular HBO subscription.
But many HBO Max distributors unlock an HBO Max upgrade at no extra cost for current HBO and legacy HBO Now customers, thanks to deals HBO Max struck with them. You qualify for the HBO Max upgrade at no extra cost if you already pay for HBO through the following:
- (HBO's parent company) and DirecTV, U-verse, AT&T TV Now, AT&T TV and AT&T wireless users who can add HBO with certain unlimited plans.
- or Google.
- Altice USA and its Optimum and Suddenlink services.
- Verizon and its Fios services.
- Cox Communications.
- The NCTC group of independent cable and broadband companies -- that includes WOW!, Atlantic Broadband, RCN, Grande Communications & Wave, MCTV and others. (Check if your pay-TV provider is an NCTC member.)
- Comcast X1 and Flex customers.
- Amazon Prime Video Channels.
And there are many more. HBO also has a full listing with additional providers that offer the upgrade to Max.
If you previously paid for an HBO streaming subscription through Roku (that is, through The Roku Channel), you need to cancel that subscription and then sign up for HBO Max itself to be able to access Max.
What do I need to know about HBO Max with Ads?
HBO Max with Ads is theversion of . It launched in the US in June. This $10-a-month subscription is a $5 discount monthly compared with ad-free Max; in exchange, you'll see commercials with some programming and other advertisements elsewhere eventually, like when you pause playback or on pages that curate collections of shows and movies.
You can watch almost everything on HBO Max as an ad-supported subscriber, with one major exception: The cheaper tier doesn't have any of the new Warner Bros. movies that are streaming the same day they hit theaters. If you want to stream those films during the 31 days they're available on Max during their initial theatrical runs, you have to subscribe to the pricier, ad-free level.
However, Warner Bros. movies do end up on Max relatively quickly after they're done in theaters. Wonder Woman 1984, for example, was back on Max in May, about five months after it first premiered.
The cheaper tier allows you to watch everything else on the service.
HBO Max has committed to keeping the amount of advertising low. The company says that its ad load -- or the amount of advertising you watch every hour -- will be under four minutes on average. Different kinds of programming will have different ad loads, so the amount you see may vary depending on what you watch. But HBO Max has said it is committed to keeping average ad load below four minutes so that it will be the lowest in the streaming industry, and it plans to monitor user behavior and engagement to make sure it keeps below that threshold.
HBO originals -- that is, programs created for the traditional HBO networks -- won't have commercial interruptions during playback. They may have short promos for other HBO programming before they start, which is standard even for people who pay for ad-free HBO Max, but you won't see commercial breaks shoehorned into them. And it's possible that some of the nonconventional ad formats, like pause ads, could show up with HBO originals, too. But HBO Max isn't going to disrupt HBO originals with traditional ad breaks.
However, HBO Max originals -- that is, programs created for the service HBO Max but not for the traditional network -- may indeed have advertising breaks inserted in the shows. That would include things like the Friends reunion special, The Flight Attendant and others.
And licensed shows like Friends and The Big Bang Theory, which were originally created with ad breaks, will have ads. But HBO Max may not insert advertising into every ad break, according to Julian Franco, vice president of product management at, who helped lead the tier's product development.
How can I watch HBO Max on my TV? What devices support Max?
Because HBO Max isn't a channel, you need to have an internet-connected TV to watch it on the biggest screen in your house. But HBO Max has apps for a variety of devices, both TVs and mobile gadgets.
- Most Apple devices that can stream video support HBO Max -- iPhone, iPad, iPod Touch, Apple TV 4K and Apple TV HD. However, customers with second- and third-generation Apple TV models will need to stream HBO Max content from their iPhone or iPad to their TV with AirPlay.
- Google's Android operating system for phones and tablets has an app for Android TV devices. Chromebooks, Google Chromecast and Chromecast built-in devices will support HBO Max too.
- Sony's PlayStation 4 systems can download the HBO Max app via the PlayStation Store.
- Microsoft's Xbox One gaming consoles have the HBO Max app via the Microsoft Store.
- Select Samsung internet-connected smart TVs -- models from 2016 through 2020 -- can download and purchase HBO Max directly.
- Amazon Fire TV devices and Fire tablets have support for HBO Max's app.
- Roku devices support HBO Max for streaming and for signing up to the service as a new user.
How can I sign up for HBO Max?
The simplest way to get HBO Max is to sign up for it directly at.
On Apple devices, HBO Max has an iOS app for iPhone and iPad, which allows you to sign up and pay through an in-app purchase. Apple also integrates HBO Max into its own TV app, which allows you to congregate certain streaming channels to watch them in one place.
Through Google, HBO Max has an app for Android phones and tablets in the Google Play store, and you'll be able to sign up inside the app with an in-app purchase. You'll also be able to stream HBO Max on Android TV, Chromebook and Google Chromecast. If you previously subscribed to HBO Now through Google Play, you're automatically able to log in to HBO Max at no additional charge, and you'll continue to be billed through Google. And YouTube TV, the streaming pay-TV service operated by Google's YouTube, will also carry HBO Max.
Roku also allows people to sign up for HBO Max directly on its devices using its payment system, Roku Pay. And people with Samsung Smart TVs that support the HBO Max app can sign up directly there too.
What other shows and movies can I watch?
Generally, HBO Max includes all the shows and movies on HBO, plus a selection of high-profile licensed content, like Friends, The Big Bang Theory, Rick & Morty and South Park. It layerson top of that. And all of Warner Bros. 2021 theatrical movies will be released on Max the same day as they hit cinemas, available to stream for 31 days at no extra cost.
Again, an easy way to see what's available without signing up is third-party catalog-search services like Reelgood.
The simplest part of the catalog to understand is HBO itself. HBO Max includes everything on regular HBO, so that means all the theatrical movies that come and go from the channel; new episodes from all HBO series, like Euphoria and Last Week Tonight with John Oliver; and the past seasons of those programs as well as the full HBO back catalog, like Game of Thrones, Silicon Valley, Veep and The Wire; plus all of HBO's original films, documentaries and specials.
Movies are a crucial part of the catalog. And any movie that's available to watch on the traditional HBO network will also be available to stream on HBO Max.
Beyond that, HBO Max has padded itself with more content than you'll find on regular HBO, for basically the same price. The service has been pouring billions of dollars into its budgets for original programming and into expensive deals to stream titles from DC, Studio Ghibli and the Criterion Collection, as well as popular shows like Friends, South Park, The Big Bang Theory, Rick and Morty, Doctor Who and new episodes of Adventure Time.
The service's Max Originals also offer new, exclusive shows and movies. Some of the most popular Max originals so far: Justice League Snyder Cut, which was released in March; The Flight Attendant, a comedic thriller series starring Kaley Cuoco; Raised by Wolves, a sci-fi series from famed filmmaker Ridley Scott; and The Witches, a reboot of the classic Roald Dahl book and 1990 film, starring Octavia Spencer and Anne Hathaway.
HBO Max also has podcasts in its library linked to its programming, along the lines of last year's podcast companion to the miniseries Chernobyl. Raised by Wolves, for example, has a podcast available now on Max and other podcasting platforms. Max will be adding original, exclusive podcasts later this year, like a in the fall.
What product features does HBO Max have?
In a long-anticipated feature for anyone who previously used HBO Go, HBO Max has downloads for its mobile apps.
HBO Max allows you to stream to three different devices simultaneously. By comparison, Disney Plus allows four simultaneous streams, and Netflix allows between one and four depending on how much you pay each month.
You can also create up to five profiles to keep recommendations separate for different members of the household, and it also has kid accounts that are unlocked by entering a PIN. These parental controls allow moms and dads to set the maturity levels of the programming each kids' profile can access, based on ratings like PG and TV-14.
Another missing element: high dynamic range image quality for most of its catalog. The exception is all the theatrical movies that Warner Bros. is releasing on HBO Max the same day as cinemas; all those films will be available in 4K Ultra HD and HDR.resolution nor