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Following Google and Roku, Amazon plans a TV dongle?

The long-rumored TV-streaming device from Amazon will be a thumb-sized stick like Chromecast, according to a report.

Chromecast and the Roku Streaming Stick
Sarah Tew/CNET

Amazon's video-streaming device is following the lead of Google, and more lately Roku, by going with a thumb-sized stick rather than a set-top box, according to a report from TechCrunch.

The Chromecast-like device is made by Lab126, the research and development arm of Amazon that produced the Kindle family of devices, TechCrunch reported on Monday, citing unnamed sources. It also cited a single source that it should have support to stream full PC games.

Amazon has been said to be on track to unveil a TV-streaming product, possibly with gaming, this month. Last week, images of an Amazon video-game controller said be linked to the media-streaming device heightened speculation about the company's gaming ambitions.

Earlier this month, Roku detailed its Streaming Stick -- a refresh of its dongle that's a clear response to the popularity of Chromecast -- slated to arrive in April.

In addition, Apple is said to be prepping a long-awaited revamp of Apple TV for April, and Google, following the popularity of Chromecast last year, has resurfaced in the rumor mill, with some speculation of a Nexus TV set-top box.