Facebook virtual goods turning into real money

Apparently you can make money on Facebook, even you aren't Facebook.

Dave Rosenberg Co-founder, MuleSource
Dave Rosenberg has more than 15 years of technology and marketing experience that spans from Bell Labs to startup IPOs to open-source and cloud software companies. He is CEO and founder of Nodeable, co-founder of MuleSoft, and managing director for Hardy Way. He is an adviser to DataStax, IT Database, and Puppet Labs.
Dave Rosenberg

Who would have thought that virtual pets would be the thing that lets independent developers monetize the Facebook audience.

Over on VentureBeat, Eric Eldon pulls in some great stats on users and monetization of Facebook apps.

Like grizzled miners panning for gold on a river high in the Sierras, Facebook applications developers have been toiling away, trying to figure out how to make money from the millions of people who use their apps every day. Those developers who focus on games are starting to find gold -- by which I mean revenue gained from doing things like selling virtual goods in exchange for real money.
(Note from Dave--I love the "grizzled miners" literary twist. We should start a contest to identify which techie guys were actually english majors.)

Via VentureBeat.