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Reels are coming to Facebook in expanded test

In the US, you might see the short, multiclip, TikTok-esque videos appear on the social network.

reels-on-news-feed.png
Facebook

Starting Thursday, you might see Reels pop up on Facebook. 

The social network is running a limited test, putting Reels on Facebook in the US, the company said. 

Reels launched on Instagram in August 2020 as a TikTok-esque way to post short, multiclip videos with elements like audio and various effects. The announcement also follows news in July that Facebook plans on giving creators $1 billion through 2022. 

The company also ran tests in Mexico, India and Canada earlier in the year.