Pokémon Go surpasses $5B in revenue from player spending, report says

The AR app that lets you catch pocket monsters debuted five years ago Tuesday.

Meara Isenberg Associate Writer
Meara covers streaming service news for CNET. She recently graduated from the University of Texas at Austin, where she wrote for her college newspaper, The Daily Texan, as well as for state and local magazines. When she's not writing, she likes to dote over her cat, sip black coffee and try out new horror movies.
Meara Isenberg

Pokemon Go launched on July 6, 2016.

Pokemon Go

Pokémon Go players have spent $5 billion on the AR game in the five years since it launched, according to a report from Sensor Tower. Analytics firm Sensor Tower, which provides data on mobile apps and publishers through its platforms, said Tuesday that Pokémon Go has already made $641.6 million in the first half of 2021. 

Celebrating its 5th anniversary on Tuesday, the augmented reality app that allows users to catch and battle Pokémon has collected on average $1 billion per year since launching.

Read more: The biggest games of 2021 still to come

Niantic, developer of Pokémon Go, didn't immediately respond to a request for comment about the report.

Sensor Tower reported that the title continues to lead the geolocation AR category globally.