I just came across Crimson's Pocket-eAzl, and while it isn't brand-new to the market (it's been out a few months), I thought I should give it a quick shout-out because it seems pretty nifty.
There isn't much to describe here because it's just an adjustable stand for your tablet or e-reader that folds up into a compact form factor that's pocket-friendly.
It comes in silver, black, or pink and retails for $39.95. Check out the video below.