Attention, football fans: Sprint Nextel has launched its NFL Mobile service, which provides access to NFL content and programming from the carrier's phones. Available for $6 per month to both CDMA and iDEN customers, the themed content includes the NFL Network television channel; NFL Films, which gives video and audio highlights; scores, statistics, and injury reports; and NFL Fantasy, which includes content from Hollywood Fantasy League. Users also can purchase NFL-related items through the NFL store and sign up to receive text-message alerts. After Nextel's partnership with NASCAR, the deal makes sense, especially in light of the recent launch of ESPN Mobile. And as Sprint rolls out its 3G service in 2006, the video quality can only improve. I just wonder if we'll see football-themed phones.