If you're using dating app Coffee Meets Bagel to find your next… whatever, you might notice some changes this week.
The app is getting a light makeover, ditching its bright blue for a streamlined, minimalist white background with bigger pictures and introducing a way to send messages to others on the platform, the company said Tuesday.
"Some of our color choices and [user experiences] really felt like they were getting in the way of [users] being able to focus on other users," said co-founder Dawoon Kang.
The redesign is the result of a consumer study from earlier this year. The basic premise behind Coffee Meets Bagel is that you get at least one suggested profile (bagel) every day. If you both decide it's a match, you can start talking. There's a feature called Discover that lets you look through other profiles that might be outside your preferences. There's also a currency called beans that you can use to get more features, like viewing mutual friends.
Coffee Meets Bagel is also introducing a new feature that lets potential matches send messages before they've actually connected. In a beta test of the feature, the company found that those who sent messages had a 25 percent higher chance of getting liked back.
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