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Sony's PlayStation 4 sells 18.5 million units

The entertainment giant touts big sales of its gaming console, especially during the holidays, during its CES keynote.

Sony CEO Kazuo Hirai boasts big sales of the company's PlayStation 4 gaming console. Sarah Tew/CNET

Despite Sony reporting some hefty financial losses this year, sales of its PlayStation 4 gaming console haven't been too shabby.

Sony CEO Kazuo Hirai announced Monday that the company's Playstation 4 sold more than 4.1 million units during this holiday season and total sales so far have been 18.5 million units. PlayStation Online now boasts 10.9 million subscribers.

The success of PlayStation 4 has enabled a new world for PlayStation, Hirai said during a presentation at the 2015 Consumer Electronics Show on Monday. Together with third-party developers, the company will continue to provide Sony's signature "wow" to valued customers, Hirai said. The entertainment company debuted the PlayStation 4 in 2013 as a competitor to Microsoft's Xbox One.

Despite the gaming console doing well with consumers, the company still had financial woes over the last few years. Sony posted a $1.2 billion loss in the fiscal second quarter of 2014 after its mobile division hit rock bottom. Looking ahead, Sony isn't expecting its entire business to turn around quickly. At the end of its fiscal year in March, the company expects to post an annual loss of about $2.1 billion.