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Nintendo Switch has best selling week ever in US thanks to Black Friday, Cyber Monday

Aggressive deals over the peak holiday shopping days paid off.

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Lori Grunin Senior Editor / Advice
I've been reviewing hardware and software, devising testing methodology and handed out buying advice for what seems like forever; I'm currently absorbed by computers and gaming hardware, but previously spent many years concentrating on cameras. I've also volunteered with a cat rescue for over 15 years doing adoptions, designing marketing materials, managing volunteers and, of course, photographing cats.
Expertise Photography, PCs and laptops, gaming and gaming accessories
Lori Grunin
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Josh Miller/CNET

The past couple of weeks have been very good for Nintendo

Thanks to a combination of some excellent deals and record-setting sales on Thanksgiving and Cyber Monday in the US, the Nintendo Switch console was one of the top-selling products overall as well as the company's best-selling console for that period in its history -- it sold 115 percent over the same period in 2017 --  according to Adobe Analytics.

At one point, before the shopping chaos started, you could get it for just $180, $120 off its retail price of $300.

The news follows the success of the eagerly anticipated Super Smash Bros., which Nintendo says is the most preordered Switch game ever, as well as the most preordered in its series. The game is expected to ship on Friday, Dec. 7.

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