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SXSW 2020

The latest from entrepreneurs, investors, and cutting-edge digital taste makers at South by Southwest.

Latest News

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Men can now breastfeed

The Father's Nursing Assistant, by Dentsu, is a breastfeeding device to help dads put their little ones to sleep.

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<p>Sony's WOW Studio wants you to get creative with tech.&nbsp;</p>

At SXSW, Sony's WOW Studio sees a robot future that's groovy, not apocalyptic

Put your AI fears aside, says Sony, algorithms and other tech can help you fire up your muse.

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Sony's WOW Studio uses tech to help you get creative

At SXSW, Sony displayed conceptual tech to help you compose songs and dance with your shadow.

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The transparent recording studio at SXSW

The Visible music box lets festival-goers record a song in the middle of the street.

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Recent Galleries

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<p>The Copernicus Project reminds SXSW attendees they're not the center of the food universe.&nbsp;</p>

Land O'Lakes' Copernicus Project: Humans aren't the center of the food universe

At SXSW, an interactive art installation comes with lessons on biodiversity and food science.

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Land O'Lakes' Copernicus Project lets you get hands on with food science

At SXSW, interactive art exhibits deliver facts about where we get our food.

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<p>The tree of knowledge of good and evil actually has built-in beer taps.</p>

At SXSW 2019, Amazon's apocalypse is a party

To promote the series Good Omens based on Neil Gaiman's novel, angels, demons and the rest of us kick back in The Garden of Earthly Delights to wait for the End Times.

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<p>AUSTIN, TX - MARCH 10: Susan Fowler speaks onstage at Featured Session: The Power of a Story with Susan Fowler during the 2019 SXSW Conference and Festivals at Austin Convention Center on March 10, 2019 in Austin, Texas. (Photo by Rita Quinn/Getty Images for SXSW)</p>

Uber whistleblower: 'The world completely changed'

Susan Fowler opens up at SXSW about her fight against sexual harassment and discrimination.

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Videos

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Good Omens brings the End Times to SXSW

Amazon Prime Video lets SXSW goers step into The Garden of Earthly Delights to pet puppies and wait for the apocalypse.

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<p>Bill Nye had a question for AOC.</p>

Bill Nye crashes AOC's session at SXSW

During a Q&A with Rep. Alexandria Ocasio-Cortez, Nye brings up climate change.

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<p>HBO and the American Red Cross partnered on Bleed for the Throne.</p>

Game of Thrones Wildlings and Dothraki are on my tail at SXSW

Depending on how the night goes here at SXSW 2019, this could turn out to be the world's most violent block party.

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Game of Thrones wants you to Bleed for the Throne at SXSW

The combination blood drive and immersive experience gets Game of Thrones fans to bleed for the Iron Throne.

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