Well, here's Ford's latest head unit interface, now dubbed Sync 3.0.
The old and often-maligned MyFord Touch is gone, although the touch is very much here.
Let's take a look at what they've done to address complaints, to be honest.
First of all, take a look at this screen.
Big, clean, large zones, and very easy to see everything at a glance.
The old My Ford touch had lots of little rabbit holes you could get down into with all kinds of settings and layers.
Here, it's largely at 1 level.
This ribbon is persistent here at the bottom, as opposed to the 4 corners they used to use for different functions.
So you've got audio at one point, climate, phone, your apps will be here and some settings.
What's interesting is, if you've already noticed, quick response.
Now, Ford tells me you kind of had to improve everything to get this.
Better screen technology, it's now capacitive versus resistive.
They also have more processing power and they've optimized the software.
Underneath these specifics of course, once you get into them, there's not a whole lot of additional stacked layers.
That's key and it used to confuse a lot of folks who were not the most tech-forward auto owners.
As to whats possible and where that option is that they were looking for.
Once you get down to the apps area, an interesting story because this now fully embraces for it's app link platform, which is the largest collection of automotive enabled apps in the business.
Over sixty of them right now.
But they use to be segregated, only in sync which didn't make them appear in My Ford Touch.
Now there's been a reunion of sorts.
One last thing to show you.
One of the benefits of having a capacitive screen versus resistive on the touch if you've now got the ability to do multi-touch gestures.
You can do a swipe like this.
On a map screen you can do pinch and zoom and such.
Now Sync Three starts to show up in later 2015 on 16 model year cars.