The biggest announcements from Apple's October 2021 event

Speaker 1: This is the all new completely redesigned MacBook pro. And it comes in two sizes, a 16 inch model. And for the first time, a compact yet immensely powerful 14 inch model, which shares the same remarkable features and capabilities, the all new aluminum enclosure optimizes internal space for more performance of features. And it is precisely machined around an advanced thermal system. It can move 50% more air even at lower fan speeds. And it's all in [00:00:30] a design that's just 16.8 millimeters thin and 4.7 pounds on the 16 inch model. And just 15.5 millimeters thin and 3.5 pounds on the 14 inch. Speaker 2: Let's start with the keyboard users value the full height function row on the standalone magic keyboard, and we've brought it to the MacBook pro the physical keys, replace the touch bar, bringing back the familiar, tactile feel of mechanical keys that pro users love. The keyboard is set in [00:01:00] a double ized black that elegantly highlights the back lit cliffs on the keys, and it's complimented by our expansive industry leading force touch track pad. That's perfect for pro applications on one side, there's an H DMMI port for conveniently connecting to displays and TVs, a Thunderbolt four port, which connects to high speed peripherals and an SD hard slot enabling fast access to media. On the other side, the headphone Jack now has advanced support for high impedance headphones. [00:01:30] And there are two more Thunderbolt, four ports for a total of three in the system. And yes MagSafe is coming back to the MacBook pro MagSafe three has a new design that supports more power into the system, and you can still charge via the Thunderbolt ports. Display support is better than ever as well. With M one pro you can connect up to two pro display XDR and with M one max, you can connect up to three pro display XDR and the [00:02:00] 4k TV all at the same time, that's over 75 million pixels of screen real estate, and you still have ports available to connect to high fidelity headphones and camera media all without a single Speaker 3: Adapter on the new MacBook pro we're taking the stunning retina display to an entirely new level. We started by bringing the sides of the enclosure closer to the active area of the display resulting in a 24% thinner [00:02:30] border. We also expanded the display up and around the camera, making the top border 60% thinner, giving you even more screen real estate and Mac OS takes full advantage of this extra by raising the menu bar up and out of the way automatically wrapping it around the camera to give you more room for your content. With this new design, the displays are now larger. The 16 inch model has a 16.2 inch display [00:03:00] in nearly the same size enclosure for a total of 7.7 million. That's the most ever in a Mac notebook. The 14 inch model has an expansive 14.2 inch active area, and a total of 5.9 million pixels with refresh rates up to 120 Hert and video editors can still choose a standard refresh rate when they need to lock one in. And the display is uncompromising in its performance. The state of the art backlight [00:03:30] features thousands of many LEDs arranged in individually controlled local diming zones. This enables up to an astonishing one, 1000 nets of sustained full screen brightness 1600 knits of peak brightness, and a staggering 1 million to one contrast ratio. Speaker 4: So we've doubled the resolution of the camera to 10 80 P and use the lens with a wider aperture that lets in more light together with a larger image sensor that has our fish and [00:04:00] pixels. The camera delivers two times better, low light performance. Let's talk about the audio experience. First. We made our industry leading studio quality mics, even better with an up to 60% lower noise floor, which means you get crystal clear recordings that capture the subtlest sounds. The new 16 inch pro has an even better six speaker sound system that features two tweeters and four force canceling roofers. The tweeters are [00:04:30] nearly two times larger purifying the sound on mids and highs for a clear sound stage. The Wolfer diaphragms are also larger and have an increased rate range of motion. So they can now displace twice as much air. This allows them to deliver 80% more base. It also means they go half an Octa, deeper revealing a range of notes. You previously couldn't hear. And we've brought this sensational six speaker sound system to the 14 inch pro as well. [00:05:00] The 16 Speaker 2: Inch model with M one pro and M one max has up to two times faster CPU performance than the previous generation. With the core I nine M one pro is up to 2.5 times faster than the prior 16 inch model with the fastest GPU and M one. Max is up to four times faster. This boost is dramatic for fix intensive tasks like rendering scenes in cinema four D. And when it comes to machine learning, you'll get up to five times faster performance. [00:05:30] Now let's look at the 14 inch model, which is also configurable with M one max, our most powerful chip compared to the 13 inch model with a core I seven, the 14 inch pro has up to 3.7 times faster CPU performance for graphics M one pro delivers up to nine times faster performance and M one max is up to an astonishing 13 times faster and ML tasks are up to 11 times faster. Speaker 2: The [00:06:00] unified memory architecture enables workflows that were previously unimaginable on a notebook. Even the latest pro PC laptops top out at 16 gigs of video memory Mac BPRO has up to 64 gigabytes of unified memory. So apps have dramatically more memory for the most demanding graphics tasks. The 14 inch model delivers up to 17 hours of video playback, which is seven additional hours. And the 16 inch model gets up to 21 hours [00:06:30] of video playback, which is 10 additional hours and the longest battery life ever on a Mac notebook. And the new MacBook pro now supports fast charge for the very first time on Mac. So it can charge up to 50% in just 30 minutes. Speaker 1: So that's the new MacBook pro. We couldn't be more excited about what this groundbreaking system can do all for 1999. And when you compare the new 16 inch pro to the previous model, you also get a massive boost in performance [00:07:00] and capabilities for 24 99. Both models are available in silver and space gray. You can order it today and it'll be available next week. Speaker 5: The YPO dye is built using the industry leading five nanometer passes technology and features a massive 33.7 big and transistors that's more than twice M one, all those transistors deliver even more performance starting with a 10 core CPU with eight high performance course and two high efficiency course [00:07:30] for graphics. One pro features 16 GPU core eight more than M one. This additional course along with increased memory bandwidth give O up to two times faster graphics performance than M one. MPO has our industry leading media engine that accelerates video processing while using very little power. And finally YPO includes other advanced technologies for a complete process system market powerful engine to drive multiple displays. And at this of thunder boat controllers [00:08:00] to deliver even more Iowa bandwidth and so much more. So that's M1 four. I am thrilled to introduce M1 max. This incredible chip builds on M1 four and takes its amazing capabilities to new Heights. M one, max has the same powerful 10 core CPU complex of M one four and doubles the GPU to a massive 32 course. And it has an even more capable media engine with up to two times faster videoing co and two poor is accelerators. [00:08:30] So that's M one max scanning up the M one architecture even further it's by far the most capable chip we've ever built. Speaker 6: These are the new air power with spatial audio featuring an all new design inside and out with a four sensor for more control of your music and phone calls to deliver the best sound quality. We designed a brand new low distortion driver created just for the new AirPods to provide [00:09:00] powerful base and crisp, clean high frequencies. And to keep your music going during your toughest workouts or a jog in the rain. The next generation AirPods are sweat and water resistant. We wanted to find a way to make sure everyone has the best audio experience possible. And we achieved this in two ways. First with our new contour design, that delivers sound directly to your ears. Second, with adaptive EQ, [00:09:30] a breakthrough feature in sound that we first made available with the AirPods pro adaptive EQ provides the best audio experience customized for you in real time, by adjusting frequencies in the sound to match what you are hearing to, how it's supposed to be heard. Speaker 6: The magical experience of AirPods makes it effortless to enjoy your music throughout the day. It begins the moment you open the case with the one Tut setup that automatically pairs to all [00:10:00] of your apple devices, making AirPods, always ready when you are, and to extend your experience, we increase the battery life for up to six hours of listening time. Or if you're in a hurry, five minutes of charge time, get you around an hour of use. And of course the convenience of the charging case, giving you an additional four full charges for up to 30 hours of total listening, time to make charging your airports [00:10:30] even more convenient. We added mag safe and wireless charging to the case, all of this for $179, we will start taking orders today and they will be available next week. The next generation air pods join the world's most popular family of headphones.