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Volkswagen is up to some pretty exciting things of late, but this one-off Fenderised Beetle has us bewitched.

The previous Beetle loved women and was, in turn, loved by them. It's fair to say that men felt differently.

Photo by: Derek Fung/CNET Australia

Flatter, wider, beefier

To help chase that other 50 per cent, VW added an extra level of butch to the new car.

Photo by: Derek Fung/CNET Australia

Brrrraaaaang!

Let's say we were unconvinced until we happened upon this Fender-branded one-off version hiding off to the left of VW's main stage in Tokyo.

Photo by: Derek Fung/CNET Australia

Sunshine, lollipops, rainbows

We're not usually a fan of wood-style trim in cars, but this sunburst insert looks pretty darn sweet.

Photo by: Derek Fung/CNET Australia

Amped

A 400W 10-channel amplifier lies at the heart of the sound system. There's also a subwoofer to boot. Geddit?

Photo by: Derek Fung/CNET Australia

A birdie told me

In addition to door-mounted speakers, the Fender boasts two sets of tweeters — one set in the doors and another beside the rear-seat passengers.

Photo by: Derek Fung/CNET Australia

Lemme finish

Since the Frankfurt Motor Show, VW has ditched the RNS510 entertainment and nav system in favour of an iPhone-controlled system.

Photo by: Derek Fung/CNET Australia

Switch it up style

Orange stitching and a leather-coated roof are some of the car's other embellishments.

Photo by: Derek Fung/CNET Australia

Pod-like flavour

To help show-goers experience the Beetle Fender, VW helpfully supplied this little immersion pod.

Photo by: Derek Fung/CNET Australia

In your face

Want a bit of suited-up rock? Well, there are three full screens of it.

Photo by: Derek Fung/CNET Australia

More, please

We love the orange strip light, but the dial's missing an 11.

Derek Fung travelled to the Tokyo Motor Show as a guest of Toyota.

Photo by: Derek Fung/CNET Australia
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