Today, a Ford press release crossed my desk with an interesting tidbit about the sales figures for its new Ford Fiesta. It turns out that the majority of buyers have chosen the five-door hatchback body style over the more conventional four-door model.
Today, a Ford press release crossed my desk with an interesting tidbit about the sales figures for its
We're big fans of hatchbacks here at CNET Car Tech, particularly those of the hot variety. Given the choice between the four- and five-door variants of, say, the
OK, even I can admit that those might not be the best matchups (I'm sure more than one of you would have just chucked the bike into the back of the Xterra) and I don't want this article to devolve into an SUV bashing, but they do illustrate the case for the hatchback's utility.
However, it's also common knowledge that American buyers have been trending away from hatches. Ford cites Wardsauto.com's observation that for the 2009 model year, only 8.3 percent of new cars sold were hatchback. Of course, automakers took note of this trend years ago and have been slowly reducing their small odd-doored offerings in North America for some time. Mercedes-Benz stopped offering the three-door C-Class Sportcoupe way back in 2005, even though it lives on in other parts of the world as the CLC-Class. We got a taste of what a hot-hatch version of BMW's 1-Series is like when we tested the 123d last year, but the Bavarians won't sell us that car or the 135i hatchback, which we truly crave.
Of course, there are the holdouts. Volkswagen will never stop selling the wildly popular Golf and
Which brings us back to Ford and its tale of two Fiestas. Ford claims that more than 60 percent of new Fiesta buyers have gone for the five-door hatchback and it thinks that this is a good harbinger for its upcoming redesigned Ford Focus' five-door variant, which will debut in production form at this year's Paris Motor Show. We'll take it a step further and say that we hope that the Fiesta hatchback's success is good news for the entire hatchback market, including the new Mazda Mazda2 and upcoming Chevrolet Aveo and Cruze hatches.
This is the part where we turn the question to you, our vocal readership. Is the hatch coming back in a major way with the Fiesta five-door or is its relative success just a fluke? Sound off in the comments.