It'll be a busy 2019 for the Hyundai Motor Group, with the company announcing Thursday that its Hyundai, Kia and Genesis brands will launch a total of 13 new vehicles this year. Executive vice chairman Euisun Chung said those debuts include an all-new 2020 Hyundai Sonata sedan and the Genesis luxury brand's first SUV, Reuters reports.
The Sonata remains one of Hyundai's bread-and-butter models in the US, accounting for nearly a fifth of the brand's vehicle sales so far this year. The current Sonata was Honda Accord, Toyota Camry and Nissan Altima.and was . There are no details yet on what we can expect from the car, though it will need heavy updates to compete with new rivals such as the
Hyundai design director Chris Chapman told Roadshow earlier this year that Elantra (due sometime later) will be so different that "you're going to think they're from different companies.". Specifically, he said that the look of the new Sonata and the next
As for Genesis, the relative newcomer in the luxury space so far offers only sedans: the , and . The addition of an SUV makes a lot of sense given how eagerly shoppers in all price segments are migrating away from sedans. The best clues as to the forthcoming Genesis model come from the revealed in 2017. The fuel cell-powered crossover wore Genesis design cues like the brand's large shield-shaped grille, as well as futuristic touches like ultraskinny headlight slits and a 22-inch curved OLED display on the dashboard.