Honda's 2017 Ridgeline, a new midsize pickup truck, will debut later this year. Naturally, there's a Super Bowl ad to go along with it -- you wouldn't expect the company to rest on its laurels and promote only the NSX, would you?
This quick spot is meant to highlight the in-bed audio feature, which is pretty self-explanatory -- if you want music to play through speakers in the truck bed, it's just a button-push away. Be careful, though, as one unexpected side effect might be teaching your sheep to sing.
The 2017 Ridgeline goes on sale later this year, and even though many are quick to pooh-pooh this unibody midsizer, our calculations show that the Honda should stack up well against the current competition.
