Kia Soul

The Soul remains one of the more affordable vehicles on the market, priced in line with compact sedans, and it is very well-equipped and quite fuel-efficient. With the Soul's tiny parking footprint, it's easy to maneuver and park, still packing impressive interior space thanks to the boxy profile. Adults can fit comfortably in the back seat, which isn't the case with most other vehicles this size. Safety features also get a boost in the Soul; the stronger structure has already been proven with Insurance Institute for Highway Safety (IIHS) Top Safety Pick status plus a federal 5-star overall rating.

Editors' Review

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May 2019

The Kia Soul enters its third generation with more aggressive styling, a stronger array of tech and greater cargo-carrying capacity. It basically takes everything we've always enjoyed about the Soul, and improves on that likable formula. Turns out, the 2020 model year update makes Kia's subcompact box more well-rounded than ever.


For 2020, the third-generation Kia Soul looks much sharper than its two previous generations. My GT-Line model's front fascia appears to have malevolent intentions for any stretch of tarmac it faces. Looking at it from a front three-quarter perspective, I like the butch proportions, the floating, tapered roofline and how the window profile is finished off in back with a nifty black "Soul" trim piece.

I'm not particularly fond of the rear fascia and how the taillights wrap into the rear liftgate, but the center exhaust tips are a choice finishing touch to an overall design that looks unlike anything else on the road today. (The Soul's cubic competition, namely the Honda Element, Nissan Cube and Scion xB, went extinct in 2011, 2014 and 2015, respectively.)

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The Good The 2020 Kia Soul's entertaining driving characteristics and unique looks are icing on the cake for one of the most practical commuters on the market.

The Bad The exterior styling isn't for everyone, and can generate cross-eyed stares from onlookers.

The Bottom Line The Soul is a paragon of practicality that offers oodles of character.

Editors' Rating
  • Performance 8
  • Features 8
  • Design 7.5
  • Media 8.5

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