Starting at $41,750 before options, the 2018 Genesis G80 punches above its weight, especially in terms of value. The midsize luxury sedan, which used to be known as the Hyundai Genesis, offers a well-crafted, roomy and quiet cabin at an exceptional price. While its Genesis badge doesn’t offer the same cachet as its European or Japanese contemporaries, the G80 can actually come across as more luxurious than many of its rivals, especially because you can load it with options and still come in under competitors’ pricing.
Available with a 3.8-liter V6, a 3.3-liter twin-turbo V6 Sport model, or a 5.0-liter V8 and the buyer’s choice of rear- or all-wheel drive, the G80 also offers some of the most intuitive cabin tech in the business, along with the segment’s best warranty. While it’s possible to max out a loaded V8 model at around $60,000, a nicely equipped 3.8 Premium Package AWD model sits at just under $50k before options and delivery, and it’s a very well-rounded luxury sedan.
Driving from the vineyards of Napa to the cliffs of the California coast, I put the hammer down in the 2018 Genesis G80 Sport and am rewarded with a deep, blurting exhaust note from its quad rear pipes.
But straightaways come few and far between on this route, and while the G80 Sport grips well enough in the turns, it's far from a revelation. In Sport mode, the steering assumes a reassuring heft, the transmission holds low gears and the suspension stiffens up, but it lacks the balletic balance of an Audi or BMW.
Genesis began as a Hyundai model, and now has morphed into a whole new luxury brand, using components and platforms from the shared might of Hyundai and Kia. Genesis currently offers two sedans, the G80 and G90, with an emphasis on value in the luxury segment.
Despite a price hike, BMW, Mercedes and Audi rivals still cost thousands more, and the G80 doesn't look like it's skimping out, either.
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