Ford F-150 SuperCrew

Editors' First Take

I've got exactly zero empirical evidence to back this up, but if I had to guess which new-vehicle buyers are the most inherently against vehicle electrification, I'd wager it's pickup shoppers. Conversely, with the truck segment's emphasis on torque and its seeming indifference to higher curb weights, light-duty pickups stand to benefit from gaining a motorized helping hand more than most. While others have tried and largely failed to spark interest in gas-electric trucks, spending a few days driving this 2021 Ford F-150 PowerBoost has me convinced that this model stands the best chance of converting the masses to the joy of electrons. In fact, it's the first hybrid pickup I'd buy with my own money.

When I say "masses," I mean it. Ford's F-Series has been America's best-selling truck for 43 straight years, and the country's best-selling new vehicle of any type. In fact, the truck line is one of this nation's chief economic drivers, reportedly earning more money than every major US sport combined. Ford built 900,000 F-Series trucks last year. That means that even if hybrid models only make up a modest percentage of total F-150s sold going forward, PowerBoost could single-handedly have a bigger net effect on America's fossil-fuel consumption than any other vehicle -- Tesla included. This new truck, then, is a big deal. No pressure.

While the Blue Oval will continue to offer its cash cow in a predictable array of gas- and diesel-powered flavors, the new 2021 Ford F-150 PowerBoost will give shoppers plenty to chew on. I'm not just talking about this model because it's got the most horsepower and torque of any F-150, although with 430 horsepower and 570 pound-feet, this plugless pickup has those honors locked up tighter than an owner's fist around a bacon-double cheeseburger. Thanks to the F-150 hybrid's standard Pro Power Onboard built-in generator and a host of other tricks, this new F-Series offers plenty of reasons to consider electrification beyond improved fuel economy.

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