While some vendors opt to experiment with lenses that remain inside the camera body, the R30 sits firmly in the traditionalists camp, with a sizeable lense extending once powered on. However this isn't to the detriment of speed, with the device ready to go in an instant.
On the other side of the camera, a four-way directional pad is the main interface for operation. There are dedicated buttons for zoom, picture review, adjustments, delete/timer, and display modes for the 2.5 inch LCD screen. A small switch is used to select between photo, video and sound recording functions.
Continuing Ricoh's trend for small form factor cameras, the 95 x 26 x 53 mm R30 easily sits in your pocket without weighing you down.
Ricoh is keen to tout the R30's 5.7x (28mm wide-angle - 160mm telephoto) optical zoom lens, which gives it a good foothold in the crowded 5 megapixel market.
If you intend to record a lot of video, the R30 can shoot 320x240 pixel movies at 30 frames per second; stock-standard among digital cameras today. At this frame-rate, you'll only be able to store about 40 seconds of footage on the R30's internal memory (26MB). However, an SD card slot allows for expansion.
Nine scene modes allow you to tailor the lense to your shooting situation. These include high sensitivity mode, for recording in dark places, and skew correction mode, whereby the camera can adjust a photographed subject as if it were shot squarely.
Macro mode allows you to shoot a subject from 1 centimetre away, although this has been a standard function of Ricoh cameras for some time.
The LCD screen can be customised
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