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Kodak EasyShare M381 review: Kodak EasyShare M381

Kodak EasyShare M381

Joshua Goldman Managing Editor / Advice
Managing Editor Josh Goldman is a laptop expert and has been writing about and reviewing them since built-in Wi-Fi was an optional feature. He also covers almost anything connected to a PC, including keyboards, mice, USB-C docks and PC gaming accessories. In addition, he writes about cameras, including action cams and drones. And while he doesn't consider himself a gamer, he spends entirely too much time playing them.
Expertise Laptops, desktops and computer and PC gaming accessories including keyboards, mice and controllers, cameras, action cameras and drones Credentials
  • More than two decades experience writing about PCs and accessories, and 15 years writing about cameras of all kinds.
Joshua Goldman
5 min read

As point-and-shoot ultracompacts go, the attraction for the Kodak EasyShare M381 lies in its simplicity. Beyond its 5x zoom, 3-inch LCD, and quite consistent Smart Capture auto mode, the M381 has little to offer. Look at the glut of competition at its price and it's a tough sell. If you can find it for lower than its $170 MSRP, the M381 is a sound choice for casual snapshooters; others will want to keep looking--even within Kodak's other M-series models.

6.0

Kodak EasyShare M381

The Good

Good photo quality up to ISO 200; easy to operate.

The Bad

Cheap feel; no optical image stabilization; narrow lens compared to the competition; noticeable photo quality drop-off at ISO 400.

The Bottom Line

Though it's missing a couple of key features for its price, the Kodak EasyShare M381 is a capable and uncomplicated ultracompact camera.

Available in red, black, and blue-gray, the M381 is small enough to slip in a pants pocket or a small handbag. The body is comfortable to use, but the plastic controls have a decidedly cheap feel to them. On top is a tiny Mode dial and flash, power, and shutter release buttons. The back has a thumb rocker for the 5x zoom, a vertical row of buttons (Delete, Menu, Info, and Play), a four-way control pad, an OK button for setting and menu navigation, and Kodak's Share button, which lets you tag photos as favorites, as ones to upload to a favorite Web site for sharing, or both when the camera is connected to a computer.

Kodak's menus are attractive and generally easy to navigate. None of the shooting options is obscure; however, should you come across a setting you don't understand, a press of the Info button brings up a text description of what the feature does.

For its price there are a couple things missing from the package that you can find on competitive models from both Kodak and other manufacturers. There is no optical or mechanical image stabilization, for one, only electronic blur reduction. Also, the 35mm-equivalent lens is narrow; wide-angle lenses are easy to come by in its class. It doesn't do HD video capture either, but that's less of an issue than the other absent features.

Kodak's Smart Capture auto mode is, again, one of the highlights on the M381. It integrates scene and face detection, optimized (and conservative) auto ISO, and a broader dynamic range among other things, so you truly don't have to worry about a setting to take a decent picture. This mode also applies Kodak's Perfect Touch technology to help improve detail and contrast. There's a Program mode if you want to take control over ISO, focus, light metering, and sharpness, or use the color effects. There are 18 scene modes to pick from including Snow, Beach, Text, Fireworks, and Backlight, but nothing too unusual. The Mode dial also has spots for Sport and Blur Reduction modes that boost ISO and shutter speed, as well as Panorama (shoot two or three photos and the camera will stitch them together) and a basic Movie option.

Shooting performance is mixed from the M381. Start-up to first shot is a bit long at 2.6 seconds. Shot-to-shot times are very good, though, at 1.1 seconds without the flash and only 1.5 seconds with. And although the camera's burst mode is limited to three shots at a time, it takes them quickly at 2.1 frames per second. The biggest issue is shutter lag in bright conditions at 0.6 second. It does well in dim lighting, however, at 0.7 second.

Generally speaking, photo quality from sub-$200 digital cameras drops off above ISO 200, so it's not a surprise that it happens with the M381. What's odd is just how much it drops off at ISO 400. Noise reduction hits hard, dramatically softening fine detail and shifting colors that were otherwise very good at ISO 200 and below. Of course this means things get worse as you go up in sensitivity to ISO 800 and ISO 1,600. In other words, don't consider this camera for low-light/indoor shots without a flash. The files appear to be very compressed, too, averaging less than 2MB per photo. That's about half the size of a typical 12-megapixel photo, and there's no adjustment for quality in the camera.

Colors are generally very good from the M381 at ISO 200 and below. They're for the most part accurate, though blues and violets look pumped up a bit. The auto white balance is good, but it's a bit warm under fluorescent light. Also worth noting is that the camera's Perfect Touch system, while overall very reliable, will occasionally overcorrect, washing out photos. Thankfully this shows on the display so you can always opt to take a shot in Program mode and apply the Perfect Touch adjustments in Playback.

The M381 does VGA video only, which is behind the 720p HD movie modes on some of the competition. The quality is fine for quick clips for posting to video-sharing sites. You don't get use of the optical zoom, though, only digital zoom.

The Kodak EasyShare M381 has its good points. Mostly that the Smart Capture auto mode is quite good for put-it-there-leave-it-there photographers. The 5x optical zoom is nice, but the competition pairs it with a wide-angle lens and optical image stabilization. It's also not the most polished camera for the money. That said, if you just need a reliable auto mode for shooting in bright conditions or with a flash, the M381 is certainly an option.

Shooting speed (in seconds)
(Shorter bars indicate better performance)
Time to first shot  
Typical shot-to-shot time (flash)  
Typical shot-to-shot time  
Shutter lag (dim)  
Shutter lag (typical)  
Sony Cyber-shot DSC-W290
1.3 
2.7 
2.3 
0.7 
0.4 
Canon PowerShot SD1200 IS
1.4 
3.2 
2.1 
0.7 
0.5 
Kodak EasyShare M381
2.6 
1.5 
1.1 
0.7 
0.6 
Nikon Coolpix S570
2 
3.8 
2.2 
0.8 
0.6 
Panasonic Lumix DMC-FS15
2 
3.3 
3.1 
1 
0.7 

Typical continuous-shooting speed (in frames per second)
(Longer bars indicate better performance)

Find out more about how we test digital cameras.

6.0

Kodak EasyShare M381

Score Breakdown

Design 6Features 6Performance 6Image quality 6