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Fujifilm FinePix F10 review: Fujifilm FinePix F10

Fujifilm FinePix F10

David D. Busch
6 min read
Usable high-ISO sensitivities, good photo quality, and a brawny battery highlight the appeal of the 6-megapixel Fujifilm FinePix F10. It's a compact point-and-shoot package that includes a 3X optical zoom and a 2.5-inch LCD that's usable under a variety of difficult lighting conditions. Photo enthusiasts might be disappointed by the lack of manual controls for exposure and focus and by the image quality, which is long on latitude but suffers from fringing that pulls it up short. Snapshooters who like lots of scene modes will find only five to choose from, but fans of this camera's special features will find its shortcomings merely minor annoyances.

LCDs aren't just for review anymore. The Fujifilm FinePix F10's huge 2.5-inch display will make you wonder why you ever put up with peering through your last point-and-shoot's tiny optical porthole. You can easily compose shots on the full LCD, whether you're holding this compact's 7.1-ounce, 3.6-by-2.3-by-1.1-inch aluminum body a few inches away or at arm's length. The LCD's 60fps refresh rate resists ghost images, is readable under direct illumination, gains up under dim light for enhanced viewing of murky scenes, and gets a temporary brightness boost when you press up on the four-way cursor pad. Or you can opt to compose using a 1.5-inch (diagonal) view, with thumbnails of your last three shots running down the left side of the live display.


Fujifilm FinePix F10

The Good

Usable ISO 800 and ISO 1,600 sensitivities; formidable battery life; versatile 2.5-inch LCD.

The Bad

Limited manual controls; sparse scene-preset options; fringing problems in photos.

The Bottom Line

This compact camera's versatile 2.5-inch LCD, usable high-ISO photos, and shoot-all-day battery are offset by a few image-quality issues.

A two-handed grip is your best bet if you want to keep one finger poised over the shutter release mounted on top of the camera while thumbing the sensitive zoom rocker on the back panel. On top, this camera's minimalist controls include a (nonilluminated) power button and a shutter button concentric with a dial that selects Auto, Manual, or Motion Picture mode or one of a handful of scene modes.

The equally clean back panel is dominated by the LCD, which is flanked by a zoom rocker, a display/info button, picture-review and function keys, and a four-way cursor pad with a central Menu/OK button. You press up on the pad to access the LCD brightness control or to delete the currently displayed photo. Press left to enter Macro mode, right to set flash options, or down to activate the self-timer.

All other functions, including exposure-compensation settings (plus or minus 2EV in 1/3EV increments), are available from the screens that pop up when the function or menu buttons are pressed. These include white-balance settings; your choice of 64-segment multipoint evaluative, spot, or average metering; and continuous autofocus or center or multipoint single autofocus.

Like a scoop of vanilla ice cream with M&Ms swirled in, this Fujifilm FinePix F10 is an odd mixture of humdrum features and quirky fun. The mundane includes the 3X optical zoom and a middle-of-the-road 36mm-to-108mm lens (35mm equivalent), which focuses down to 3.1 inches in macro mode, with no manual-focus option. While exposures can be set automatically to shutter speeds between 3 seconds and 1/2,000 second (up to 15 seconds in long-exposure mode) and apertures between f/2.8 and f/8, there aren't any manual, shutter-priority, or aperture-priority modes to let you choose among them. Scene modes are limited to Natural Light, Sports, Night Scene, Portrait, and Landscape. Nevertheless, you can specify ISO settings from ISO 80 up to ISO 1,600 for photos with better detail and higher-ISO shots with less noise than you'd expect from such a small sensor.

Other cool features include a variety of continuous-shooting modes. You can snap off 3 shots in a row in about a second and a half, shoot 40 full-resolution images in about a minute, or snap off those same 40 shots but retain only the last 3 captured before you released the shutter button. The last feature, also found on some competing cameras, such as recent Nikon point-and-shoots, is great when you don't know exactly when the action is going to peak.

Minimovie fans will like this camera's ability to shoot decent flicks at 640x480-pixel resolution, 30fps with sound for almost 15 minutes using a 1GB xD-Picture Card. The video clips can be played back, fast-forwarded, reversed, or viewed single-frame, but no in-camera trimming is available.

Thanks to the F10's hefty battery, the built-in flash is robust enough to illuminate subjects out to 21 feet with the lens at the wide-angle setting and out to 13 feet at the telephoto position (both on Auto ISO). You can choose Auto, Red-Eye, Fill, Flash Off, Slow Sync (for balancing flash with ambient illumination), and Slow Sync/Red-Eye flash settings.

The Fujifilm FinePix F10 scored decent to high marks on every performance test and can be tweaked to do even better. For example, at 0.7 second, shutter lag was pretty good under contrasty illumination, and at 1.2 seconds, average under more challenging low-contrast lighting, even when using the brilliant green focus-assist lamp. But switching to the optional High Speed Shooting mode set an all-purpose focus distance, and with the autofocus system out of the equation, shutter lag dropped to a speedy 0.1 second.

We were especially impressed with the camera's NP-120 lithium-ion battery, which plugged away for 1,480 shots on a single charge, half of them using the camera's muscular flash unit. The 2-ounce, 1,950mAh battery is disproportionately large for a camera this compact--in fact, it's the highest-capacity lithium-ion battery we've seen so far in a snapshot camera. We subjected it to a heavy dose of zooming and card formatting during its workout, and it managed to keep that 2.5-inch LCD lit up the whole time for framing and picture review.

Wake-up time from a deep slumber was only 2.3 seconds, and we were able to snap off shots every 1.4 seconds thereafter (3 seconds with flash). Continuous shooting produced 40 shots, both at full-resolution (in about 60 seconds) and at 640x480 VGA settings (in about 48 seconds), for a maximum continuous speed of 1.2fps.

Shooting speed
(Shorter bars indicate better performance)
Typical shot-to-shot time  
Shutter lag (typical)  
Time to first shot  
Casio Exilim Pro EX-P600
Casio QV-R62
Fujifilm FinePix F10
Note: In seconds.

Typical continuous-shooting speed
(Longer bars indicate better performance)
Note: Frames per second.

Battery life
(Longer bars indicate better performance)
Note: Number of shots.

Overall, image quality was pretty good, with only a couple of problems. Most shooters should be pleased with the photos the Fujifilm FinePix F10 produces at sizes up to 8x10 and occasionally larger. The SuperCCD sensor delivers relatively sharp photos, with lots of detail in highlight and shadow areas and without the tendency to blow out the lightest areas. Colors were not overly saturated, but the generally good white balance was fairly warm under incandescent lights.

Though you probably won't want to blow them up too big, low-light photos shot at ISO 800 look surprisingly good.

Of course, those higher ISO ratings provide much of this camera's allure. There was very little noise at all at ISO 80, and while noise was noticeable at ISO 800 and ISO 1,600, it was no worse than that produced by most other point-and-shoots at ISO 400. The upper ISO ranges were good enough that we felt comfortable switching off the flash indoors and going for a more natural look.

The downside of the image quality is excessive fringing, predominantly on the sides, as is typical for snapshot cameras. But we also frequently saw it in the middle of the shot, where we didn't expect it, on boundaries between saturated hues.


Fujifilm FinePix F10

Score Breakdown

Design 8Features 6Performance 7Image quality 7