Monster Genesis

Monster goes upscale with $550 Genesis headphones

LAS VEGAS--The $300 headphone market is starting to get pretty crowded, so what's a company like Monster to do? Go even further upscale with a new pair of "ultra-premium" $550 Genesis headphones.

The company says the new model features a "sculpted, patented over-ear design and the most advanced active noise-cancellation technology Monster has ever introduced."

Monster's marketing the Genesis as a more exclusive set of headphones. When they ship in April, they'll be offered in extremely limited distribution, the company says, "with each product individually serialized and packaged with a hard shell case featuring finely woven ballistic nylon."

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