2017 Prius Prime

The Good The Toyota Prius Prime's plug-in hybrid power train is more flexible and efficient than the standard model. It boasts 25 miles of electric range per charge and up to 133 mpge.

The Bad The Prime's batteries add noticeable weight to the package and significantly impact cargo space. The vertical version of Toyota's dashboard tech is needlessly complex.

The Bottom Line The 2017 Toyota Prius Prime adds much flexibility and efficiency to the Prius's eco package with its electric range, but its compromises can make it more frustrating to live with.

Editors' Rating
  • Performance 7.0
  • Features 8.0
  • Design 6.0
  • Media & Connectivity 7.0
7.0 Overall

Compare

2017 Toyota Prius Prime
2017 Prius Prime
2016 Audi A7
2016 Audi A7
2013 Fiat 500e BATTERY ELECTRIC
2013 Fiat 500e
2008 Toyota Prius
2008 Toyota Prius
2014 Ford Fiesta
2014 Ford Fiesta
Price $31,000 MSRP $31,000 MSRP $31,000 MSRP $31,000 MSRP $31,000 MSRP
Performance
7
... ... ...
6
Features
8
... ... ...
5
Design
6
9.6
5
8
7
Media & Connectivity
7
... ... ...
6

Review

​Plug-in Prime is a better Prius, but at what cost?

Believe it or not, I'm actually a fan of the standard Toyota Prius -- but don't go telling everyone that, I've got an image to maintain. Over four generations, Toyota has continued to refine and improve its signature hybrid into one of the most fuel-efficient cars that you can buy without a plug. (It's second only to the new Hyundai Ioniq Hybrid.) Of course, adding a plug to the equation -- and all of the advantages that come with a plug-in hybrid -- should only make the Prius more desirable.

Only, Toyota didn't just add a plug and a bigger battery to the 2017 Prius Prime and call it a day. The automaker also made a host of changes to the cabin tech, visual style and features, some good and some very bad.

In the end, the Prius Prime is, in some ways, worse at being a car than the standard Prius liftback while also being a much better Prius. I'm sure that sounds confusing, so allow me to explain.

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